MOTIV™ brand bowling balls, by Tech-Line Products, are anything but ordinary. MOTIV™ balls are backed by new technology and nearly 20 years of experience manufacturing top-quality high performance cores for many of the top brands in the bowling industry.

In the early 1990's, bowling ball design was revolutionized by technology that enabled a high performance core to 'steer' the ball down the lane. From the beginning of this revolution, Tech-Line Products manufactured high performance cores for one of the industry leaders. Over the years, Tech-Line perfected its manufacturing operation and developed a tremendous knowledgebase through the production of millions of bowling ball cores.

In recent years, the customer for these high performance cores decided to move its bowling ball production outside US borders. This decision forced Tech-Line to utilize its skill and knowledge in a different capacity. The most logical, and exciting, opportunity was to bring bowling ball production back to Muskegon, Michigan and launch a new brand - MOTIV™.

In 2007, Tech-Line initiated the new bowling ball project and began research and development. But the goal was not just to launch another bowling ball. "We knew we could offer top performance", stated Scott Wilbur, President of Tech-Line Products. "We have been manufacturing top quality high performance bowling equipment for years. But, we wanted also to offer something new to the industry that would set the MOTIV™ brand apart from the competition".

Success! New MOTIV™ brand bowling balls feature revolutionary NeoMark™ graphics, developed by Tech-Line Products. Patent pending, NeoMark™ technology allows a solid filled multi-color graphic to be unified with the bowling ball coverstock, eliminating the need for engraving.

This new technology not only provides visually distinctive logo marks, but also gives MOTIV™ bowling balls improved performance and a quality advantage. They are highly resistant to cracking and chipping and wear just like the coverstock because they ARE part of the coverstock. The most notable advantage of NeoMark™ graphics is that they allow the bowling ball to maintain consistent reaction down the lane even as the track area passes over them.

"We are very excited", said Wilbur. "We have incredible R&D technology, an experienced team with deep knowledge, proven production processes, high quality standards, and strong high performance specs. The 'icing on the cake' is our revolutionary NeoMark™ graphic technology."

Tech-Line Products is a d.b.a. (Doing Business As) of Wilbur Products, Inc., whose main office is in Spring Lake, Michigan. The bowling ball production plant is located in Muskegon, Michigan. Wilbur Products, Inc. has been operating in the bowling industry for nearly 40 years.

What's your MOTIV™?